Product Management Institute
Transform Product Management into Product Performance

Since founding the Product Management Institute in 1995, Scott Cary has provided services to a variety of organizations including early stage to large public companies.  Scott has consulted with companies in a cross section of segments including:


  • Education Technology
  • Enterprise Software
  • Telecommunications
  • Information Services
  • Professional Services and Systems Integration
  • Government Consulting and Services


Scott's product management and marketing experience includes:


  • Business models ranging from large ticket, direct sales to lower priced, high volume telesales
  • Software applications ranging from single user applications to enterprise solutions and SaaS
  • Business to business, business to education and business to government
  • International marketing
  • Professional services


Scott has run product management and marketing organizations at a variety of companies and was most recently Chief Marketing Officer of Spectrum K12. 


Scott has been a regular speaker on Product Management and Marketing topics and has created the Instant Positioning Test to quickly validate product or company positioning.